Content tokens

There are a number of tokens available in the system which automate adding certain content. The more common tokens can be added by the toolbar buttons found in the Content Editors; the information below is aimed at more advanced users and content designers who may wish to incorporate the tokens when building their designs outside the system.

Generic Format

[keyword(options):value;alternate]

The keyword describes the action for the token. Some keywords have additional options and may operate on a given value. Some may also insert some alternate content if the initial value fails to be found.

Keywords and their options

• Date token

• Form token

• Merge token

• Recipient token

• Ruleset token

• Snippet token

• Unsubscribe tokens

• Weblink token

Token Transforms

Certain token accept a list of Token Transforms, which will manipulate the value before it is merged into the content.