Unsubscribe tokens
gunsub
: Global Unsubscribe
lunsub
: Local Unsubscribe
Insert a link to perform the relevant unsubscribe action. Behaves in a similar fashion to the Weblink token.
options
N/A
value
- Text to display for the generated link.
- If no value is set, return the unsubscribe URL rather than generating an HTML anchor tag.
alternate
URL for a custom confirmation page, can contain a Recipient token.
Examples
Example #1: Adding the link to an existing A tag
Typically designers need control over the styling of the A tag, so need Maxemail to only add the relevant URI within an existing A tag.
<a href="[gunsub]">unsubscribe</a>
Example #2: Using a custom confirmation page with an existing A tag
<a href="[gunsub;https://www.example.com/unsubscribe-confirmation.html]">unsubscribe</a>
Example #3: Maxemail adds the A tag
The simplest way to create an unsubscribe link is to use Maxemail to create all the necessary HTML.
[gunsub:unsubscribe]
Example #4: Using a custom confirmation page
gunsub:unsubscribe;https://www.example.com/unsubscribe-confirmation.html]
Result
All the examples above will output something similar to the HTML below (when added within HTML content!)
<a href="https://mxm.mxmfb.com/rsps/m/abc123abc123abc123abc123">unsubscribe</a>
Updated 8 months ago